TITLE:

Director Growth Marketing

LOCATION:

Long Beach CA

JOB CATEGORY:

Industry 1: Marketing and Advertising
Industry 2: Food Production
Industry 3:

Job ID: 20404180506
Category: Sales and Marketing
Location: Long Beach, CA

Job Summary:

As the Director of Growth Marketing, you’ll drive the creation and execution of innovative marketing strategies, leveraging industry insights to uncover new growth opportunities. Collaborating with R&D, sales, and finance teams, you’ll fuel innovation and champion continuous improvement.

Responsibilities:

  • Strategy & Execution: Craft and implement impactful marketing strategies aligned with corporate goals.
  • Growth Opportunities: Identify and pursue new product development and brand strategies using market data and trends.
  • Cross-functional Collaboration: Work closely with R&D, sales, and finance to translate data into actionable insights and foster a culture of innovation.
  • Customer Acquisition: Partner with sales to target new customers, prepare selling stories, and support new product initiatives.
  • Data & Insights: Oversee market data analytics and consumer research to drive informed decisions.
  • Customer Experience: Enhance customer journey from acquisition to retention.
  • Innovation Management: Lead the innovation project management process, focusing on market-driven strategies.
  • Communication Strategy: Develop and manage communication strategies across various platforms.
  • Budget Management: Recommend and manage the marketing budget, including agency remuneration and creative development costs.

Qualifications:

  • Bachelor’s degree in marketing or related field
  • 10+ years in Marketing (B2B)
  • 5+ years in nutraceuticals, confectionery, or food products preferred
  • Proven track record in new product development and market launches
  • Experience managing P&L and setting strategic priorities
  • Strong leadership and management skills
  • Excellent communication and emotional intelligence
  • Strategic thinker with strong analytical skills
  • Highly collaborative team player

BrainWorks is a premier executive search firm that delivers superior talent to drive business performance. Our consultants are experts in their practice areas, which include Consumer Products Careers; CRM, Direct/Database Marketing and Customer Sciences/Advanced Analytics; Accounting and Finance; Information Technology; Private Equity & Corporate Finance; Digital Marketing and eCommerce; and Consumer Insights and Market Research.

BrainWorks prides itself on quality, speed and GUARANTEED RESULTS, delivered through our unique QUASAR approach. When you partner with BrainWorks, your company will receive intelligence and industry expertise from consultants who are trustworthy, caring and passionate about your business needs. https://brainworksinc.com

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