Job ID: EB-7419265809
Category: Consumer Products
Location: Indianapolis, IN

Our client, a dynamic and fast-growing CPG manufacturer with innovative products, is seeking a Marketing Director who will accelerate the growth of its portfolio while developing new products to bring to market. This is a great opportunity for an entrepreneurial leader with strong consumer product (coffee, beverage, food) marketing experience to make an impact in an exciting category!

Responsibilities include:

• Develop and refine the vision for the product category
• Determine optimal go-to-market approach – customers, channels, brands, product portfolio, consumer targets
• Hire and build a team, and establish the culture within this group
• Effectively sell ideas internally and to prospective external licensing partners
• Execute the required business model to deliver initial and explosive growth
• Roll up your sleeves and make things happen by getting into the details and doing the execution

Ideal candidates will have:

• Bachelor’s degree and 10+ years of leadership and marketing experience in a Consumer-Packaged Goods category (coffee, beverage, or food category experience preferred)
• Start-up/entrepreneurial experience a plus
• Entrepreneurial mindset with a track record of taking a game-changing innovation to market and successfully growing it
• External partnership development experience a plus
• Ability to work in a fast-paced environment and a sense of urgency to capitalize on opportunities
• Passion for coffee – you rarely go a day without it!

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