Industry 1: Consumer Goods Industry 2: Food & Beverages Industry 3: Food Production
Job ID: EB-1608307158 Category: Sales and Marketing Location: Oakbrook, IL
Our client is a global company and a #1 category leader in many markets for food. They know the importance that food plays in people’s lives – the power it has to bring people, families and communities together. That is why their purpose is celebrating real connections through delicious, planet-friendly food. They do this by succeeding together with their teams, business and community partners around the world – because they know when they work and grow together, they succeed together. Be a part of their family.
Reporting to the Brand Manager, the individual will assist in the management and support of all aspects of the marketing mix across the Foodservice Branded and Private Label portfolio. The Associate Brand Manager will act as business leader and portfolio expert, working with Customer Marketing ,Sales, and other cross-functional groups within the organization. The ideal candidate will have strong analytical and financial acumen, dynamic communication skills, the ability to create and present inspiring propositions through storytelling, and a passion for food. Responsibilities include ownership and accountability for projects that range from new product launches to product renovations, packaging design changes, portfolio and material management, to business reporting and financial feasibility exercises.
Commercialize portfolio renovation and line extensions (pricing, targets, branding, volume commitments, etc.) with a continual eye on building brands that resonate with customers and consumers.
Lead and manage cross-functional project teams with internal and external key stakeholders, for the delivery of our objectives.
Manage daily portfolio activities for Foodservice branded and private label portfolio.
Drive Consumer Focus / Customer Excellence
Lead customer-innovation project teams to deliver agreed metrics with excellence.
Capture key consumer, customer, industry, market, competition, and restaurant insights and translate these into commercial opportunities to enhance our branded portfolio.
Support or lead other projects/duties as assigned or needed
Achieve Business Excellence & Financial Health
Perform ongoing business analysis and reporting (sales, profit, competitive activity, promotional results, etc.), utilizing internal and external data (e.g. PowerBI, Circana CREST & SupplyTrack, Datassentials, Technomic, etc.) to identify and address key issues and opportunities.
Ensure a robust understanding of the key drivers for the brand / channel through financial knowledge of the SKUs under the portfolio and their contribution to the business.
Work with Financial Planning to regularly review SKU margins/costs against agreed key performance indicators.
Assist in the demand planning process, prepare monthly SKU forecasts and participate in consensus activities.
People & Culture
Actively participate in cross functional teams to ensure all team members feel part of delivering on the plans.
Create inclusive and collaborative relationships with key external suppliers, specifically Media, Creative & Packaging agencies.
What will make you successful in this role:
Education: Undergraduate Degree. Major in marketing preferred and an MBA is a strong plus.
Self-Starter & Independent Thinker with a high degree of accountability with ability to hold self and others to their commitments.
Strong analytical and creative problem-solving skills (gathers critical data, translates analysis of an opportunity to a recommendation that drives results)
Strategic Thought Leadership: Strategic smarts to lead and influence team as you drive for results.
Strategic Storyteller: In conversation, in presentation, with data, via PowerPoint & Excel
Creative Resiliency: Incessant creative problem solver of ambiguous challenges
Collaboration: Genuinely enjoys leading a collaborative team
Project management skills and the ability to prioritize and multitask against several complex projects at a time
Food Interests: Active observer and participant of trends
Strong knowledge of Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
Required Length & Type of Experience:
Minimum 2+ years of experience in marketing, business development, product development or sales.
Food, Frozen category and / or CPG / Foodservice Marketing experience a plus
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