Industry 1: Computer Software
Industry 2: Philanthropy
Industry 3:
Job ID: 29927119797
Category: Sales and Marketing
Location: Toronto,
Our client, a mission-driven SaaS company with ambitious growth goals, is seeking a Strategic ABM Marketer to lead efforts in expanding relationships with their most valuable clients.
In this role, you’ll own the development and execution of strategic ABM initiatives focused on fostering deeper engagement, driving revenue expansion, and delivering measurable results for global enterprise accounts. You will work closely with cross-functional teams, leveraging data-driven insights and personalized marketing approaches to unlock growth opportunities within existing client portfolios.
Key Responsibilities:
- Develop and execute tailored ABM strategies to support the expansion of large, global enterprise accounts, aligning efforts with overarching business and revenue goals.
- Collaborate with sales, product marketing, and account management teams to design campaigns that address specific client needs and priorities, driving deeper engagement and partnership growth.
- Leverage data and analytics to identify growth opportunities within existing accounts, using insights to craft personalized messaging and multi-channel marketing campaigns.
- Serve as the primary marketing partner for enterprise account teams, ensuring alignment on priorities and goals while providing strategic guidance on ABM execution.
- Own metrics related to account growth, engagement, and campaign performance, providing regular insights and recommendations to senior leadership.
- Manage the end-to-end execution of ABM initiatives, including content creation, event strategies, digital campaigns, and more, ensuring a seamless client experience across all touchpoints.
- Continuously refine ABM strategies and tactics based on performance data, market trends, and client feedback to maximize impact.
What You Bring:
- 5+ years of experience in marketing with a strong emphasis on ABM, enterprise account growth, and global campaigns.
- Proven success in developing and executing ABM strategies that deliver measurable business outcomes for large, enterprise clients.
- Expertise in leveraging marketing automation tools, CRM platforms, and data analytics to drive campaign success and inform strategic decisions.
- Strong collaboration and communication skills, with the ability to influence cross-functional teams and senior stakeholders.
- A results-driven mindset, with a passion for personalizing marketing approaches to drive engagement and account expansion.
BrainWorks is a prominent boutique executive search firm offering a 30-year track record of successfully sourcing and placing top talent. By harnessing proven strategies, collaborating with stakeholders and leveraging a diverse and talented candidate network, BrainWorks helps businesses find, attract, and ultimately hire talented professionals that create differentiated results. Our search services can be offered either on a retained or contingency basis depending on the level of commitment your unique search requires.
BrainWorks offers several distinct practice areas, each directed by a Partner with extensive experience, and knowledge of current trends and industry challenges in their specific discipline. BrainWorks practice areas include the following: Accounting & Finance; Accounting & Finance Interim; Analytics, Data Science & Data Governance; Commodities Technology & Trading; Consumer Products; CRM & Direct Marketing; Cybersecurity; Ecommerce & Digital Marketing; Human Resources; IT & Data Engineering; Market Research & Consumer Insights; Operations & Supply Chain; Private Equity & Portfolio Company Leadership; and Sales.
BrainWorks prides itself on quality, speed and GUARANTEED RESULTS, delivered through our unique QUASAR approach. When you partner with BrainWorks, your company will receive intelligence and industry expertise from consultants who are trustworthy, caring and passionate about your business needs. https://brainworksinc.com.
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