Date Posted: 2020-07-23

Job ID: EB-8951764116
Category: Consumer Products
Location: Oak Brook, IL

Our client, a fast-growing technology company and a leader in its category, is in an exciting transformative stage and is seeking a Sr. Channel Marketing Manager to join its growing team. This is a senior-level role which will be responsible for developing and implementing a channel marketing strategy.

Responsibilities include:

• Define and implement pricing strategies for hardware and software portfolios sold through direct dealers
• Develop promotional strategies for channel partners along with promotional calendar to meet revenue and gross margin objectives
• Forecasting based on promotional calendar to assess baseline and lift
• Design and implement programs to shift product mix sales for various channel partner segments
• Develop channel partner segmentation analysis
• Work with various sizes of channel partners ranging from small, family owned
• businesses to multi-million $ national companies
• Create and implement channel programs to drive growth and loyalty
• Act as the expert voice to represent channel in new product development projects to ensure products are viable to be sold via channel partners
• Define marketing strategies to-partner and through-partner
• Create and capture the value proposition of a given product portfolio for channel partners

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