How to Hire the Best and Brightest Marketing Talent

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In a recent survey of 400 marketing executives, 52 percent of respondents said it was challenging to find top-skilled professionals in the current market. As the economy turns around, the increasing trend is that top-level marketing talent is not just looking for a job. They’re seeking opportunities to stretch their capabilities, play an integral role… Read more »

Who Has the Leverage in Today’s Job Market: Candidates or Companies?

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You probably don’t associate folk singer Bob Dylan with today’s job market, but do you remember his classic ballad reminding us “the times, they are a-changing?” Well, it’s a pretty accurate summary of what’s happening as the global economy continues to turn around. And during the last few years, the employment market picture likewise has… Read more »

Are You Hiring the Best Candidate – or the Best Candidate for the Job?

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When you make a hiring decision, don’t settle for second best. Sure, it’s nice to have a certain level of comfort that tells you a candidate will do all right in the position. Maybe that assumption is based on the individual’s impressive resume, strong interview persona, network of professional contacts and previous job success. All… Read more »