Date Posted: 2021-01-26

Job ID: EB-6939866885
Category: Consumer Products
Location: Indianapolis, IN

Do you love building brands that connect with consumers? Are you passionate about natural, healthy, good-for-you products? Our client, an established and growing cpg manufacturer with a well-known brand, is seeking a Brand Manager who will develop the strategic roadmap for their expanding product portfolio in this exciting category!

Responsibilities include:

• Drive the vision and build the strategic direction of existing and new products.
• Drive messaging and consumer programs across multiple touch points.
• Lead a broad range of activities including product development, packaging, pricing, promotion & advertising.
• Work closely with internal partners and external agencies to develop creative assets – print, digital, video, and social.
• Conduct in-depth market and brand analysis to support category and brand growth.
• Partner with sales management to plan and execute new retail programs in Grocery, Mass, and Alt Channels.

Ideal candidates will have:

• Bachelor’s degree and relevant experience in brand management; understanding of the consumer-packaged goods industry and retail landscape.
• Demonstrated ability to define the strategic roadmap, including all elements of campaign execution.
• Strong analytical and project management skills.
• Ability to identify meaningful business insights and opportunities to drive actionable impact.
• Ability to thrive in a fast-paced environment, self-motivated with an entrepreneurial spirit.

BrainWorks is a premier executive search firm that delivers superior talent to drive business performance. Our consultants are experts in their practice areas, which include Consumer Products Careers; CRM, Direct/Database Marketing and Customer Sciences/Advanced Analytics; Accounting and Finance; Information Technology; Private Equity & Corporate Finance Digital Marketing and eCommerce; and Consumer Insights and Market Research.

The Consumer Products Practice Group places top performing candidates from mid to senior-level executives with companies spanning from Fortune 10 to midsize regional and national firms. Our consumer products recruiters have extensive knowledge of current trends and industry challenges. Some examples of Consumer Products Executive Searches would include C-level Officers, VP’s, Directors and Senior Managers in the areas of Sales, Marketing, Product Development, and Operations.

BrainWorks prides itself on quality, speed and GUARANTEED RESULTS, delivered through our unique QUASAR approach. When you partner with BrainWorks, your company will receive intelligence and industry expertise from consultants who are trustworthy, caring and passionate about your business needs. .


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